How to Open a Gas Station

Gas station businesses attract customers by selling gasoline, which most people need for their vehicle. Gasoline is just one of the many products that gas stations may sell to travelers, though. Many stations also offer foods, drinks and convenience store items. According toIBISWorld, the gas station industry brings in $89 billion annually through selling products like these.

Learn how to start your own Gas Station and whether it is the right fit for you.

Ready to form your LLC?Check out the Top LLC Formation Services.

Start a gas station by following these 10 steps:

  1. Plan your Gas Station
  2. Form your Gas Station into a Legal Entity
  3. Register your Gas Station for Taxes
  4. Open a Business Bank Account & Credit Card
  5. Set up Accounting for your Gas Station
  6. Get the Necessary Permits & Licenses for your Gas Station
  7. Get Gas Station Insurance
  8. Define your Gas Station Brand
  9. Create your Gas Station Website
  10. Set up your Business Phone System

我们汇集了这个简单的指南开始your gas station. These steps will ensure that your new business is well planned out, registered properly and legally compliant.

Exploring your options? Check out othersmall business ideas.

STEP 1: Plan your business

A clear plan is essential for success as an entrepreneur. It will help you map out the specifics of your business and discover some unknowns. A few important topics to consider are:

Luckily we have done a lot of this research for you.

What will you name your business?

Choosing the right name is important and challenging. If you don’t already have a name in mind, visit ourHow to Name a Businessguide or get help brainstorming a name with ourGas Station Name Generator

If you operate asole proprietorship, you might want to operate under a business name other than your own name. Visit ourDBAguide to learn more.

Whenregistering a business name, we recommend researching your business name by checking:

  • Your state's business records
  • Federal and state trademark records
  • Social media platforms
  • Web domain availability.

It's very important to secure your domain name before someone else does.

Want some help naming your gas station?

Business Name Generator

What are the costs involved in opening a gas station?

打开气圣相关的启动成本ation business are substantial. According toJUX Law Firm, business owners should expect to spend around $300,000, which breaks down as follows:

  • $2,000 for legal fees
  • $2,000 for insurance premiums
  • $3,000 for state permits
  • $5,000 for promotional signage
  • $10,000 for initial inventory
  • $20,000 for setting up a convenience store
  • $100,00 for setting up the gas station
  • $150,000 for purchasing a building

Depending on the location of a gas station and what buildout is involved, the startup costs for a particular station may be more or less. In some cases, the startup expenses can be much more than noted here.

What are the ongoing expenses for a gas station?

The ongoing expenses for gas station businesses are high. Gas stations must pay for the fuel they sell, which alone often runs over $1 million annual for many stations. They must also purchase other products that are sold, and pay employees’ wages, utilities, taxes and permit fees.

Who is the target market?

A gas station business’ ideal customer is either a family that’s traveling or a long-haul truck driver. Traveling families won’t purchase a lot of fuel, but they’ll frequently get snacks or beverages for everyone in the family. Long-haul truck drivers will also frequently purchase some food or a beverage, and they’ll also often spend hundreds of dollars filling up their truck’s tank.

While these are ideal customers, gas station business owners aren’t picky about whom they serve. Anyone who comes into a gas station is a likely customer and will probably spend at least a few dollars on an item.

How does a gas station make money?

A gas station business makes money by selling products to drivers and passengers. Stations are named for their primary product: gasoline. This is just one of many products that gas stations sell though. Most gas stations also offer:

  • Pre-made food (e.g. pizza and hot dogs)
  • Beverages (e.g. such as coffees, teas and sodas)
  • Snacks (e.g. ice cream, candy and chips)
  • Grocery staples (e.g. milk, bread and eggs)
  • Basic automotive supplies (e.g. windshield washer fluid and tire pressure gauges)
  • Beer and wine (if permitted by law)
  • Tobacco products and lottery tickets

How much can you charge customers?

The price of gasoline fluctuates on a daily basis, but most gasoline station businesses don’t try to make a lot on the fuel they sell. Instead, they use low fuel prices to attract drivers -- and then sell other products that have higher markups. Most gasoline stations have many pre-made foods, snacks, beverages and convenience items available for less than $5. Each sale may be small, but lots of sales over the course of a day can generate a significant revenue.

How much profit can a gas station make?

Gas stations can generate millions of dollars in revenue, but much of this is often consumed by ongoing expenses. In an example that JUX Law Firm provides, a gas station that earns $2.4 million annually might have ongoing expenses of $2.1 million, and that doesn’t take into account all the salaries and some other fees the gas station must pay. According toThe Nest, gas station owners make around $70,000 each year. (Profits may increase once a station’s loan is paid off.)

How can you make your business more profitable?

Gas stations can add revenue streams and increase their profit margins by incorporating sideline businesses. Car washes, auto shops and restaurants are popular side businesses to add.

Want a more guided approach?Access TRUiC's free Small Business Startup Guide - a step-by-step course for turning your business idea into reality.Get started today!

STEP 2: Form a legal entity

The most commonbusiness structuretypes are thesole proprietorship,partnership,118bet金博宝 , andcorporation.

Establishing a legal business entity such as anLLCorcorporationprotects you from being held personally liable if your gas station is sued.

Form Your LLC

Read our Guide to Form Your Own LLC

Have a Professional Service Form your LLC for You

Two such reliable services:

You can金宝搏188是什么公司yourself and pay only the minimal stateLLC costsor hire one of the118金宝app for a small, additional fee.

Recommended:You will need to elect aregistered agentfor your LLC. LLC formation packages usually include a free year ofregistered agent services. You can choose tohire a registered agentor act as your own.

STEP 3: Register for taxes

You will need to register for a variety of state and federal taxes before you can open for business.

In order to register for taxes you will need to apply for an EIN. It's really easy and free!

You can acquire your EIN through theIRS website. If you would like to learn more about EINs, read our article,What is an EIN?

There are specific state taxes that might apply to your business. Learn more aboutstate sales taxand franchise taxes in our state sales tax guides.

STEP 4: Open a business bank account & credit card

Using dedicated business banking and credit accounts is essential for personal asset protection.

When your personal and business accounts are mixed, your personal assets (your home, car, and other valuables) are at risk in the event your business is sued. In business law, this is referred to aspiercing your corporate veil.

Open a business bank account

Besides being a requirement when applying for business loans, opening a business bank account:

  • Separates your personal assets from your company's assets, which is necessary for personal asset protection.
  • Makes accounting and tax filing easier.

Recommended:Read ourBest Banks for Small Businessreview to find the best national bank or credit union.

Get a business credit card

Getting abusiness credit cardhelps you:

  • Separate personal and business expenses by putting your business' expenses all in one place.
  • Build your company's credit history, which can be useful to raise money later on.

Recommended:Apply for an easy approval business credit card fromBILLand build your business credit quickly.

STEP 5: Set up business accounting

Recording your various expenses and sources of income is critical to understanding the financial performance of your business. Keeping accurate and detailed accounts also greatly simplifies your annual tax filing.

Make LLC accounting easy with ourLLC Expenses Cheat Sheet.

STEP 6: Obtain necessary permits and licenses

Failure to acquire necessary permits and licenses can result in hefty fines, or even cause your business to be shut down.

State & Local Business Licensing Requirements

Certain state permits and licenses may be needed to operate a gas station. Learn more about licensing requirements in your state by visitingSBA’s reference to state licenses and permits.

Most businesses are required to collect sales tax on the goods or services they provide.To learn more about how sales tax will affect your business, read our article,Sales Tax for Small Businesses.

Certificate of Occupancy

A gas station is usually run out of a storefront. Businesses operating out of a physical location typically require aCertificate of Occupancy(CO). A CO confirms that all building codes, zoning laws and government regulations have been met.

  • If you plan to lease office space:
    • It is generally the landlord’s responsibility to obtain a CO.
    • Before leasing, confirm that your landlord has or can obtain a valid CO that is applicable to a gas station.
    • After a major renovation, a new CO often needs to be issued. If your place of business will be renovated before opening,it is recommendedto include language in your lease agreement stating that lease payments will not commence until a valid CO is issued.
  • If you plan to purchase or build office space:
    • You will be responsible for obtaining a valid CO from a local government authority.
    • Review all building codes and zoning requirements for you business’ location to ensure your gas station will be in compliance and able to obtain a CO.

STEP 7: Get business insurance

Just as with licenses and permits, your business needs insurance in order to operate safely and lawfully.Business Insuranceprotects your company’s financial wellbeing in the event of a covered loss.

There are several types of insurance policies created for different types of businesses with different risks. If you’re unsure of the types of risks that your business may face,begin withGeneral Liability Insurance. This is the most common coverage that small businesses need, so it’s a great place to start for your business.

Another notable insurance policy that many businesses need isWorkers’ Compensation Insurance. If your business will have employees, it’s a good chance that your state will require you to carry Workers' Compensation Coverage.

FInd out what types of insurance your Gas Station needs and how much it will cost you by reading our guideBusiness Insurance for Gas Station.

STEP 8: Define your brand

Your brand is what your company stands for, as well as how your business is perceived by the public. A strong brand will help your business stand out from competitors.

If you aren't feeling confident about designing your small business logo, then check out ourDesign Guides for Beginners, we'll give you helpful tips and advice for creating the best unique logo for your business.

Recommended: Get a logo usingTruic's free logo Generatorno email or sign up required, or use aPremium Logo Maker.

If you already have a logo, you can also add it to a QR code with ourFree QR Code Generator. Choose from 13 QR code types to create a code for your business cards and publications, or to help spread awareness for your new website.

How to promote & market a gas station

The most effective way to promote and market a gas station business is through onsite signage. Highly visible signs are the best way to attract passing drivers, and people aren’t likely to go far out of their way for fuel.

How to keep customers coming back

Gas station businesses can keep customers coming back by providing low fuel prices and clean facilities. In many cases, these traits alone can set a gas station apart from much of the competition.

STEP 9: Create your business website

After defining your brand and creating your logo the next step is tocreate a website for your business.

While creating a website is an essential step, some may fear that it’s out of their reach because they don’t have any website-building experience. While this may have been a reasonable fear back in 2015, web technology has seen huge advancements in the past few years that makes the lives of small business owners much simpler.

Here are the main reasons why you shouldn’t delay building your website:

  • All legitimate businesses have websites- full stop. The size or industry of your business does not matter when it comes to getting your business online.
  • Social media accounts likeFacebook pages or LinkedIn business profiles are not a replacement for a business websitethat you own.
  • Website builder tools like theGoDaddy Website Builderhave made creating a basic website extremely simple.You don’t need to hire a web developeror designer to create a website that you can be proud of.

Recommended: Get started today using ourrecommended website builderor check out our review of theBest Website Builders.

Other popular website builders are:WordPress,WIX,Weebly,Squarespace, andShopify.

STEP 10: Set up your business phone system

Getting a phone set up for your business is one of the best ways to help keep your personal life and business life separate and private. That’s not the only benefit; it also helps you make your business more automated, gives your business legitimacy, and makes it easier for potential customers to find and contact you.

There are many services available to entrepreneurs who want to set up a business phone system. We’ve reviewed the top companies and rated them based on price, features, and ease of use. Check out our review of theBest Business Phone Systems 2023to find the best phone service for your small business.

建议商务电话就是ce:Phone.com

Phone.comis our top choice for small business phone numbers because of all the features it offers for small businesses and it's fair pricing.

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Is this Business Right For You?

人都有商业头脑,我喜欢nteracting with people may be well-suited for running a gas station business. Understanding how to operate a business will help ensure that a gas station is run efficiently, and it helps to be a people person because gas stations often serve hundreds of customers in a single day.

Want to know if you are cut out to be an entrepreneur?

Take our Entrepreneurship Quiz to find out!

Entrepreneurship Quiz

What happens during a typical day at a gas station?

On a day-to-day basis, a gas station business owner or their employees will need to:

  • Accept shipments
  • Restock inventory
  • Prepare pre-made food and drinks (if offered)
  • Ring up sales for customers
  • Clean the gas station (e.g. empty trashes and clean the restrooms)

When not working on these tasks, business owners must also schedule and manage employees, place orders for products and pay bills.

What are some skills and experiences that will help you build a successful gas station?

Running a gas station business requires knowledge of many different aspects of business. Business owners must identify and source products that customers will want to purchase, hire and manage employees, place service orders when equipment malfunctions, and follow permitting laws in their area.

Business owners may want to take some business classes before opening a gas station, or they might want to work as a manager for another gas station first. Joining professional organizations, such asThe Association for Convenience & Fuel Retailing, can also help business owners learn about the industry.

What is the growth potential for a gas station?

A gas station business owner may operate a single gas station, or they may have several in a region. Owners who have one station can operate as an independent business or a franchise, while those who have multiple stations in a region often elect to get franchises.Pronto Food Martin Austin, Texas is an example of an independent station.Chevronis one gas company that has franchises available around the country.

TRUiC's YouTube Channel

For fun informative videos about starting a business visit theTRUiC YouTube Channelorsubscribeto view later.

Take the Next Step

Find a business mentor

One of the greatest resources an entrepreneur can have is quality mentorship. As you start planning your business, connect with afree business resourcenear you to get the help you need.

Having a support network in place to turn to during tough times is a major factor of success for new business owners.

Learn from other business owners

Want to learn more about starting a business from entrepreneurs themselves? Visit Startup Savant’sstartup founder seriesto gain entrepreneurial insights, lessons, and advice from founders themselves.

Resources to Help Women in Business

There are many resources out there specifically for women entrepreneurs. We’ve gathered necessary and useful information to help you succeed both professionally and personally:

  • Funding
  • Events
  • Guides
  • Support

If you’re a woman looking for some guidance in entrepreneurship, check out this great new seriesWomen in Businesscreated by the women of our partner Startup Savant.

有什么内幕吗for jump starting a gas station?

Many business owners opt to purchase an existing gas station rather than open a brand new one. Purchasing an existing station provides more stable and predictable revenue, and it can make the permitting process easier because the station is already operating. A current list of gas stations for sale, which are priced from tens of thousands of dollars to well over $1 million, is available atBizBuySell.

How and when to build a team

Most gas station businesses need at least a few employees to help run the station. Even a small gas station will require several people to cover all the hours that the station is open. Employees, however, often aren’t paid very much. In many cases, they make minimum wage or just slightly more.

Useful Links

Industry Opportunities

Real World Examples

Further Reading

Have a Question? Leave a Comment!